
Better Recruitment
By incorporating modern design elements and improving and simplifying navigation, Wisconsin Lutheran College's site was able to better serve as a recruitment and marketing tool, meeting one of the key goals of the project.
Wisconsin Lutheran Collegeoffers students more than a degree—it provides a faith-integrated academic experience and a vibrant, purpose-driven campus life that helps students build a meaningful future. But their outdated website, with uninspired design and confusing navigation, was making it harder to connect with prospective students and deliver on that promise.
With a tight timeline and critical recruitment goals at stake, WLC turned to Beacon for a fast, high-impact redesign. Our team jumped in immediately—developing a modern, user-friendly site that not only enhanced the college’s digital presence, but also improved internal processes through streamlined navigation and better content organization.
The result: a refreshed, mission-aligned website launched on time and ready to support the next generation of students
Private College
Priorities
Improved UX and site navigation, refreshed design, CMS migration, quick turnaround
Platforms Used
Cascade
By incorporating modern design elements and improving and simplifying navigation, Wisconsin Lutheran College's site was able to better serve as a recruitment and marketing tool, meeting one of the key goals of the project.
Beacon integrated a new, easy-to-use Cascade CMS instance, making it considerably simpler for Wisconsin Lutheran College's web team to make regular content updates and maintain accessibility compliance.
Per Wisconsin Lutheran College's urgent request, Beacon completed the redesign and development of the new website in just about 10 months, and the full site launch occurred only a few months after Wisconsin Lutheran College completed their content entry.
Incorporated graphical text elements and movement to make the homepage modern and engaging.
Added tab functionality on the homepage to feature news, events, and social media without making the page a long scroll.
Used small icons to add more design features to their academic program cards at the client's request. Created and implemented efficient, consistent design elements for a more streamlined user experience.
Instead of using a standard WYSIWYG module, faculty page sections were designed with non-editable headers to maintain a distinct visual style and approach across all faculty.